Jeremy Roberts

Jeremy Roberts

Adjunct Faculty
College Of Business
Department of Management and Marketing

210-325-5975   |jroberts@tamusa.edu

View Curriculum Vitae


 

Biography

 

Jeremy is a digital marketing executive and consultant with over 20 years of experience in both the corporate and startup worlds. He has acted as a Digital Transformation Consultant for several Fortune 500 brands and has also helped struggling small businesses turn themselves around into profitability. His international experience has brought him to APAC, EMEA, MENA and LATAM, where he helped grow business from ideation into successful enterprises.

 

Teaching Summary

 
Year Rank Company/Institute/University
2020-Present Adjunct Professor Texas A&M University San Antonio
2016-2017 Adjunct Professor Texas A&M University San Antonio

 

Classes

 
Course Code Course Name
MKTG 3311-602 Principles of Marketing
MKTG 3311-603 Principles of Marketing
MKTG 3343-900 Digital Marketing

 

Publications

 
  • Ford, W., Lewis, A. C., Hurley, T., Fekrazad, A., Roberts, J., Kahn, S., & Hurley, C. (2018). When to invite customers in your shoes: Empathy and motivation to review.  Southwest Psychology Association Annual Conference, Houston, Texas.

  • Lewis, A. C., Ford, W., Hurley, T., Fekrazad, A., Roberts, J., Kahn, S., & Hurley, C. (2018). Which lens to put on? Consumers' empathy response to online reviews.  Southwest Psychology Association Annual Conference, Houston, Texas.

 

Courses Teaching

Subject Number Section Description Term Syllabus
MKTG 3343 900 Digital Marketing Fall 2022 Syllabi
MKTG 3363 900 Social Media Marketing Fall 2022 Syllabi
MKTG 3311 900 Principles of Marketing Fall 2022 Syllabi